Customer Service-Techniques for Building Relationships Coursework

Customer Service-Techniques for Building Relationships - Coursework Example Marketing personnel are equipped to provide business entities with a type of customer support which creates customer relationships. This can be achieved through the use of social media podiums such as Facebook and Twitter. Marketers can also provide information, news, insight, advice, and even technical aid to customers (Peppers & Rogers, 2011). Those actions establish a long lasting customer relationship as it makes customers feel needed and valued by the business. The second technique that can be applied is through communicating effectively and openly. Communication is vital in any business relations. There is a huge range of means to keep in good contact with your customers. They vary from emails to social media, or even phone calls. One should make themselves available to clients so that they can always get back to them for any assistance and also reply politely and promptly to any enquiries. This ensures smooth development of the business and helps sort out any issues as soon as they occur (Burke, 2007). Lastly, a business should listen to its customers. The more the business listens to its customers and demonstrate that it truly values their opinions, the stronger there will be the relationship of the customers and the business. This will ensure that clients support the business and its mission. The business should consistently communicate that it values the customers feedback and appreciates their contribution (Peppers & Rogers, 2011). Because of the severe competition that exist in the markets, firms are constantly searching for new means to differentiate themselves from their competitors. A company’s most valuable asset is the customers, and that is the reason behind maintaining a good long lasting customer relation for the future growth of the

Climate Change in Latin America and the Caribbean Essay

Climate Change in Latin America and the Caribbean - Essay Example The glaciers in Columbia are vanishing and there are hurricanes not only in Central America but even in southern Brazil. The result of these phenomena will have debilitating effects on fisheries, coral reefs, water availability and agriculture. It will also result in an imbalance as the fragile ecosystem will not be in position to tolerate the increasing carbon level in the atmosphere as also the degrading effects of deforestation (Climate change threatens Latin America and the Caribbean). One may wish to turn the clock back and work on an agenda that may trigger the momentum to restore the ecological balance. The good news is that attempts are made in the direction of this restoration. The outcome of these attempts may take decades or even centuries to realize the desired effects. Nevertheless, the issue is survival of mankind with the rest of the plants and animals. Hence, every little contribution towards revival of the original environment has exponential effects in the improvement of the entire region. The increase in the amount of carbon in the air poses dire problems. It will raise sea level by 15 to 95 cm by 2100 AD. Heavy rains, floods, drought, desertification could result in colossal unsettlement and disease such as malaria and cholera. Poor countries such as Cuba and Guatemala will be particularly affected as they will not have the means to sustain elongated period of disease and drought (Future Climate Change in Cuba and Guatemala). The Contributions The steps for restoration of the ecological balance are worked out by ensuring clean energy technology and sustainable land use and forestry. Promotion of clean energy technology in Latin America is taking place as joint ventures with multinational corporations. The change from fossil fuel to clean energy will ensure better atmosphere with less carbon in the air. Reduction of carbon emissions from factories and automobiles will mean cleaner atmosphere. The solution towards cleaner energy is ensured through agencies like the Kyoto protocol, ecological footprints, global bio-capacity, sustainable development, etc. The Kyoto Protocol The Kyoto protocol makes it mandatory for industrialized nations to cut down on the greenhouse gas (GHG). It is an international agreement linked to the United Nations Framework Convention on Climate Change. Thirty seven industrialized countries and the European community have the responsibility of reducing GHG by 5% against 1990 levels over the five year period 2008-2012. The Kyoto protocol was adopted in Kyoto, Japan, on 11 December 1997 and came into force on 16 February 2005. The countries meet their protocol target under three market-based mechanisms which are: Emissions trading also known as the carbon market, Clean Development Mechanism (CDM), and Joint Implementation (JI) (Kyoto